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Selling Watches Online for Beginners

8 min read

Time is of the essence and the clock is ticking. We live in a society that is governed by time. From the moment we open our eyes in the morning to when the sun has gone down and we rest for bed, time is always somewhere lingering on our minds. With the fast-paced nature of our world and the constant flow of time, the number-one goal is to always be on time—without letting time get us down.

Watches have, for hundreds of years, been the most standard tool for telling time. They range across a wide variety of styles and purposes, whether they be digital, analog, stop watches, smart watches, to give a few examples. As there will always be a necessity to keep track of time, there will always be a need for people who sell watches. In this article, we’re going to get into the basics of how to sell watches, where to sell watches, how to sell luxury watches, and how to sell used watches. Time is flying, so get your notepads ready and watch out. You won’t want to miss a single second of this.

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The Right Format

It’s not difficult to sell watches online. There are always people looking for a nice watch to add to their collection. Some are looking for a simple accessory, while some are looking for the next rare find. Others are eager to send an impressive gift. Then, there are those looking to find something that they can trade later on for a better price. That brings us to the first step and question when learning how to sell watches. Are you looking to sell watches for cash, or trade up to find a rare and lucrative gem to add to your collection?

While we’re going to focus on how to sell watches and where to sell watches in this article, it’s good to understand these two facets of the larger watch market. They both have key influences on one another and coexist for those looking to sell watches. Traders prioritizing collection will likely need to be able to part with pieces of their collection to snag something rarer, while those looking to buy and sell watches will often look to these traders to start growing their own supply and collection. Understanding this connection will be useful in knowing how to sell watches for cash in the long run.

The Right Platform

It’s a digital market, and getting social media traction is key to setting up an online shop. This part can be a bit tricky and may require some patience. It has as much to do with persistence as it has to do with luck. Having a solid social media presence is necessary for our society for just about any type of business venture. Even when it comes to selling watches, you will need a place to set up shop, and a place to advertise your wares. There are many great services out there that help those who want to sell watches, as well as many content management systems, or CMSs, that make it easy for you to build your own unique online store.

The Right Organization

Every shop owner needs a list of records to keep track of what the inventory looks like at all times. Records can also help you keep track of what things are selling. Keep a comprehensive list of all transactions and the type of transactions. Those wanting to sell watches may quickly find themselves drowning in paperwork if they don’t stay on top of recordkeeping. Whether it be for personal inventory or making a sale, it’s important to be able to look back and see what’s trending and where to strike next.

The Right Market

Understanding who you’re selling to is key to finding the best place to sell watches. Whether you’re looking to sell luxury watches or trying to sell used watches, this will determine what kind of resources will be needed. What kinds of markets should you target if you’re trying to sell watches for a living?

For example, wanting to sell luxury watches will most likely require getting involved in more niche and artisanal communities, while having a greater potential yield. On the flip side, it’s most common for newcomers to sell used watches, as they are the easiest to acquire and inevitably resell at a higher price, depending on what the market allows. Of course, the most efficient path is to stay open to a good deal and get the best of both worlds. Sometimes it’ll be impossible to sell luxury watches, depending on the market, so opting to sell used watches will always be wise—at least until the opportunity arises to go for that big luxury sale.

The Right Photo

Nothing could be more important for marketing and trying to sell watches online than getting a good, high-quality photo of your products. Good photos fully demonstrate what a product has to offer. This ties in with the social media aspect of trying to sell watches as online will always be the best place to sell watches in the modern market. Posting those beautiful, glimmering photos across all social media accounts, including Facebook, Instagram, TikTok, Linkedin, and more will greatly increase the chance of one of your lines getting a bite.

The Right Time

There is no better time like the present to get started selling watches. Whether you’re trying to sell luxury watches, sell used watches, or find the best place to sell watches, none of this will happen until the first steps are taken. The market is only growing, and a good watch salesman needs to keep time in their back pocket by getting involved as soon as possible.

For more information on selling products like watches online, get in touch with Ecwid before the clock strikes. We can help you set up and manage a successful ecommerce shop. Track inventory, maintain a presence on social media, and achieve your watch salesman’s dreams.

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About the author

Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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