Stay on top of business performance with advanced reports
Whether you want to
Gain a better understanding of your customers
Make
Total visitors, total visits, duration, and more
New vs. returning visitors comparison
The device they are using
Level up your marketing strategy
Monitor the impact of your marketing efforts on your business and identify areas for improvement.
Track which sales channels are generating the most orders in your store (with the help of UTM tags)
See if customers are interested in learning more about your brand — view the percentage of those who signed up for marketing emails vs. those who didn’t
Take control of all your orders
Monitoring the growth of your orders becomes more challenging as sales increase. Easily maintain visibility with:
Total orders placed
Orders and number of items per customer
New vs. repeat orders comparisons
Discover which checkout methods are most popular
View how many orders were placed using each payment and shipping option in your store. Spot top performers and address any issues with
Let your customers tell you how to improve your checkout
You want your customers to convert, but many steps come before that happens. Make each step as easy as the next to lead them to the finish line.
Improve your product pages to increase conversions
Compare how many people view your products versus adding them to their cart. Discover what's holding them back — could be your product descriptions aren’t detailed enough.
Make sure your checkout is catering to your audience
Identify at which step customers may be leaving during the checkout process. Is it during payment? Perhaps their preferred method isn’t available.
Keep your finances hassle-free
Gain insights on the revenue that is being generated by your store, where it is coming from, and patterns on how to increase it. Access key information such as:
Total revenue
Average order value
Average revenue per customer or visitor
View all payment reporting in one place
By choosing Lightspeed Payments, our fully integrated solution, you gain direct access to all your payment information from the control panel. This includes reports on your
Track your sales data on-the-go
Track your data on mobile, no computer required. With the Ecwid mobile app, you can easily access sales data right from your iPhone, iPad, or Android device.
Organize your data to suit your preferences with a CSV file
Prefer using spreadsheets like Microsoft Excel, Google Sheets, or OpenOffice Calc to manage your sales reports? Easily export order data in a CSV. Compare total sales from last year, track tax collection, and identify top sales sources.
Increase store performance with Google Analytics
Dive deeply into your store’s performance with Google Analytics. This powerful tool measures:
Site traffic to avoid costs on ad channels that don’t bring people to your store
Conversions and sales to better understand the quality of leads and the quality of your website
Search keywords that your customers use while shopping to make your store more searchable
Optimize ad content with Kliken stats
View how your ads are performing across channels and optimize them for best results with the Kliken Stats app.
Gain valuable insights on traffic sources, conversion rates, and ad acquisition costs and cut off ads that are not generating results
View total revenue and
More Ecwid apps to analyze your sales data
Visit the Ecwid app market to find more apps to view and analyze your sales data, such as heat map tracking, visitor reportings, and more.