Return of Goods: Important Criteria for Customers

What return criteria are important for a customer when buying from an online store?

The three most important criteria for returning goods that affect the purchase of goods in an online store: free return shipping, the ease of processing a return, how quickly I get my refund. 87% of customers out of 1,000 surveyed consider these criteria to be the most important in the return procedure. Source: try.goshippo.com

Is return information important to a customer before purchasing a product from an online store?

84% of consumers read a return policy before making a purchase online, and 91% of consumers say that the overall ease of their returns experience impacts their willingness to shop with a retailer again. Source: try.goshippo.com